Rev Up Your Revenue: Step #1 Clarity

It’s Step 1 of the Rev Up Your Revenue Challenge, and today is all about CLARITY

Question: What is clarity and why is it essential for increasing your revenue?

Answer: When you are clear in your business, it makes the job of communication and decision making simpler because you know your mission, goals and priorities. In addition, clarity translates into customer trust and satisfaction. Whether you are a solopreneur or you have a team, this contributes to a more positive, productive, and innovative culture. Bottom line, clarity creates an environment where you and your team be confident and successful.

Today’s action item:
Let’s start with the basics: What is your business’s mission? Why do you do what you do? This should include the problem you solve, the customers you serve, and the solution to the problem. Remember to keep it simple and memorable.

Some examples:
NurturingTomorrowsLeaders.com: Helping busy elementary school counselors change children’s lives one lesson at a time.
LynneWatts.com: Helping heart centered business owners sell more so they can serve more and have a bigger impact in the world.

Share your business mission in the comments below!